Cindy Gallop’s Three Minute Manifesto
Here is an interesting video of Cindy Gallop speaking about what advertising needs right now. She thinks tons of creative people focus on the clients’ business and never focus on themselves. Clients once believed what advertisers did was magic back in the “Mad Men” days, but now they think they can do it themselves and do a better job. Pretty short manifesto and words of wisdom.
Cindy Gallop is a TEDx speaker, but is most known for her advertising career in Bartle Bogle Hegarty (BBH). She moved to New York alone and began building the BBH branch there and four years after the move, the BBH US was named Adweek’s Eastern Agency of the Year. She resigned in 2005 from BBH US and presently, continues to work in advertising as a consultant as well work on her projects such as Make Love not Porn and If We Ran The World.
Check out her TEDx presentation on Make Love Not Porn.
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