December 2010
10 posts
8 tags
China Environmental Protection Foundation:...
Seen in Downtown, Shanghai, is a clever and dramatic visible representation of the environmental impact of harvesting trees to create disposable chopsticks. Every year Chinese consume 45 billion pairs of disposable wooden chopsticks and as a result, Chinese environmental groups decided to convey a powerful message and image to the citizens of Shanghai. The 45 billion pairs of chopsticks is...
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BOOM TV Commercial Campaign
These new BOOM TV commercials are short and amusing. They are all revolving around the remote and the BOOM TV network. Quite funny and really got my attention with the superheroes, Arab oranges and the pause, presenting features to the consumers that there are subtitles, pause features and can take it anywhere you go.
Credits: Advertising Agency / Production Company: Newmoment,...
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Maarud Potato Chips: Store
This Maarud commercial for potato chips was aired in Europe. The commercial pretty much speaks for itself as a storeowner who will just not give up his last bag of potato chips. I found this pretty funny and entertaining. The advertising agency in charge of commercial was McCann Erickson from Oslo, Norway and their idea of greediness for such a bag of chips is clear and clever.
Credits:...
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Virtual Holiday Dinner
Sometimes this break you cannot just get the whole family for the holidays so why not bring in avatars of family members together instead?
Wieden+Kennedy Amsterdam put together an interesting recognition app that allows Skype callers to control custom-built mechanical mannequins with head movements. W+K placed 5 of its mechanical mannequins around a table and for 3 days this past month,...
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How to Get An Advertising Job
Here’s a short video on how to get an advertising job. As a person who aspires to become part of the ad world, I think it’s always great to listen/learn from professionals who are already working in this business. In this quick video, Kiran Aditham, Mediabistro’s AgencySpy editor, talks you through the steps in becoming a real-life Mad Men! He explains how you need an...
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Windows 7 Phone - Really?
The Windows Phone 7 ad campaign was unveiled a few months back titled “Really” and “Season of the Witch” on the WindowsPhone Youtube account. The video above is “Really” and it talks about how many of us so involved and sucked into using our smartphones and mobile devices making us oblivious to the surroundings. I really liked this ad because I could...
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Canac Hardware Store: Fences
The translation of the French copy write is ““For more privacy from your neighbors.”
This is a photograph of ambient advertising where the product is placed in places where potential customers are targeted. In this case, they were men in where men will always have to go to, washrooms. This is quite witty but probably cost a fair bit of money to implement. Nevertheless, point is clear and...
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Save As WWF, Save a Tree
What is WWF? Well, it’s a new file format that was created by the World Wildlife Fund for the purposes of saving trees. With this day and age, people always print off their Word documents or PDF files for hard copy. The difference between WWF format and the PDF or Word format is that you cannot print it out at all. The WWF has designed a readable document that will avoid unnecessary...
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Subliminal Advertising: BMW Puts Logo On The Back...
“Turn young potential motorbiker into fans of BMW Motorrad created the first cinema commercial that doesn’t use a directly visible logo. During an exciting Superbike commercial we illuminated the BMW logo with a harmless photo flash onto the audience’s eyes. When the audience was asked to close their eyes at the end of the ad, they were surprised to see the BMW logo as an...
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The Beginning is Now...
Finally, my winter final exams are over as of today and now I can blog!!